Ford Helping Vehicle Owners Go High-Tech

Ford wants to help you plug-in.

The automotive company plans to market a device to give owners of its 2010 to 2016 vehicles a way to have the latest connectivity features.

 

2014 Ford F-150 STX Supercrew.

2014 Ford F-150 STX Supercrew.

Ford today unveiled the plug-in device that gives its Ford and Lincoln vehicles new abilities such as remote start, health and security alerts, a 4G Wi-Fi hotspot capable of accepting up to eight devices and vehicle location assistance. Dubbed Ford SmartLink, the device plugs into the OBD II port underneath the steering wheel.

“Ford SmartLink will surprise and delight owners of recent model-year vehicles by adding some of today’s most popular connectivity features,” global marketing, sales and service executive vice-president Stephen Odell said. “Offering it through our dealerships is another way to keep us connected with our customers and earn their loyalty.”

SmartLink will be available for purchase at Ford and Lincoln dealerships beginning this summer. Ford has yet to reveal a price-point.

Ford’s SmartLink engineers teamed up with Delphi Automotive and Verizon Telematics to ensure the technology will work seamlessly with Ford and Lincoln vehicles.

“From security to performance, we’ve conducted extensive testing and made a number of improvements to ensure Ford SmartLink enhances the customer experience for our owners,” Ford chief technical officer Raj Nairsaid. “We are thrilled to offer this level of convenience and connectivity to our existing customers, extending the value of their vehicles and giving them just one more reason to love their Ford and Lincoln vehicles.”


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Jennifer Cowan is the Managing Editor for SiteProNews.

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