How digital advertising will change with today’s political climate

The proliferation of fake and offensively virulent news will be a growing problem this year. Columnist Rebecca Lieb takes a look at the trend and how it will affect digital advertising and online media. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

Yahoo to Change Name to Altaba if Verizon Deal Goes Through

Yahoo will change its name to Altaba Inc. if Verizon goes ahead with the purchase of the tech firm’s Internet division, according to a SEC filing. The name, seemingly, was inspired by the company’s 15 percent stake in Chinese e-retailer Alibaba. Marissa Mayer The SEC filing also revealed CEO Marissa Mayer and board chairman Maynard Webb will resign from the company’s board […]

2016: The year in paid search (A year of massive change!)

This year will be seen as a watershed moment for mobile, with nearly every change reflecting mobile’s now-dominant contribution to search. The post 2016: The year in paid search (A year of massive change!) appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search Engine Land: News & Info […]

Google will change AMP display to make it easier to find & share publishers’ direct URLs

Change will be to the header in AMP content, expected in early 2017. The post Google will change AMP display to make it easier to find & share publishers’ direct URLs appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, […]

Consumer Privacy Groups Ask FTC to Probe Google Policy Change

The Federal Trade Commission is, once again, being asked to investigate Google over allegations the tech firm’s policy change this past summer violates user privacy. Consumer Watchdog and Privacy Rights Clearing House filed a complaint with the FTC last week, saying the June 28 policy change hands Google the ability to put together profiles of […]

How a 2010 Colorado law suddenly stands to change internet sales tax collection for good

The Supreme Court declined to hear arguments challenging a law that requires e-commerce retailers to report consumer sales to the state. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

ICANN To Change Cryptographic Key Pairs For The First Time

The cryptographic key switch-over will take around two years to complete. WebmasterWorld

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